Search Engine Optimization
:
As we all know there are around 60 million registered
domains. And we know how many
of them make money online. Experience and facts collected
from the internet only 1
website from 600 sites make money online. Rest of the 599
websites put the money in
the internet for that one website.
There are two way's of making money on the internet one is
via selling goods or
service. And second is by advertising. And advertising is
place where all those 599
websites put there money few and only 5 from 599 sells goods
and service online. And
rest look to make money from the traffic they get.
Where they will get the traffic?
The answer you all know Traffic is from the search engines.
And this is generic and
it's related.
So the websites how makes money are ranked good with engine.
They are optimized well
for the engines. They have unique contents. They have good
number of backlinks.
Here is what the search engine major says about backlinks
http://www.google.com/technology/ . As every
website owner wanted his site to be at
top on the search engines. So the huge competition is there
for every keyword and
you have to beat all those above you to get traffic.
Here is how you can do that
- Your websites should have original contents. As if you
don’t have original
contents search engine will make you duplicate content
penalty.
- You website should have good internal structure and
the URL of the pages should
be simple (simple mean without query string "?")
- Your site should have HTML and XML sitemaps. And you
should be able to tell which
the most important pages on the site are.
- More the backlinks you have you your site higher it
will be ranked in the engines
and it's the quality of backlinks which matters most.
- Your site should have different Meta tags for every
page of your site.
- There are certain links in our site who needs
not to have importance like "move
to top" and many similar kind of links They should be
marked as "nofollow" So that
engine should not pass the Page Rank ( Google measure of
importance) to those
- Your site should not have broker links.
- Make sure you html code should be w3c compliant. W3c
is a org which set the
standards for doing html coding.
- Search engine ranks don’t come overnight. You need to
be patience and believe in
not doing black hat or (Black Eye) SEO.
Here is something you can avoid.
- Don’t give outgoing links to bad sites.
- Do not use excessive keyword on a page. The keyword
density should be optimal
- Do not try to put hidden contents on the site as search
engine will be able to
recognize them and you will end up loosing rank.
- Do not try to show site different to engines and users
by capturing the IP of the
search engine bot.
- Do not use excessive html markup. Your page should be
simple.
- Do not use JavaScript links for linking between pages.
- You should not relay on one time SEO it's something
that should be continuous and
else you will loose you your rank slowly but surely.
We do nothing more then this when we optimize your site.
But we do this very
professionally. Internal SEO is something that needs not
to be done very frequently
but it's most important. Once your site is ready
internally you can launch the link
building campaign for the targeted keywords.
|
